Community programs

Inclusion & belonging matters

LESS THAN

1 in 10

businesses actually review for inclusion as part of their product development and marketing activities.

53%

of African Americans report that they have stopped supporting brands they feel do not represent or misrepresent them.

BY

2045

the US population will become minority white. Minorities will be the source of all growth in the US working age population and the majority of growth in its consumer population.

People fail to get along because they fear each other; they fear each other because they don't know each other; they don't know each other because they have not communicated with each other.

Dr. Martin Luther King, Jr.
Martin Luther King Jr. and Lyndon Johnson

Community Connections

BuildJUSTLY helps to foster stronger connections between underrepresented communities and groups to feel seen and heard by businesses. This helps ensure that they are included and considered when the products and services they use every day are developed.

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License Options

Diversity User Panel
$130kAnnual Flex License
  • Twelve sessions
  • Each session will include 5 participants with 3 alternates (customer has the option to review / revise the participant list before the event)
  • Each session’s participants are of a custom defined under-represented, hard to reach population to be mutually agreed to by customer and buildJUSTLY
  • Sessions require 6 weeks prep time post mutual agreement regarding participant definition
  • If session appropriate, resources will be provided to facilitate the session – facilities in geography, connectivity, technology, and 2 onsite staff to provide in-person tech support
  • Both customer and buildJUSTLY strongly believe in respecting this population and have agreed to minimum participant compensation and on-site experience (food, refreshments, payment of travel costs, COVID safety)
  • Add additional Flex sessions at $9,900 per or Flex session recruits at $799/person or Flex session support staff at $799/person

Your license also includes a training sponsorship to ensure that corporate user panels account for the vast diversity of our country's population.

Inclusivity Option
$80kAnnual Flex License (one seat)
  • Twenty-five participants available any time during the year to add to your existing user research or marketing research programs
  • Each session’s participants are of a custom defined under-represented, hard to reach population to be mutually agreed to by customer and buildJUSTLY
  • Six weeks prep time post mutual agreement regarding participant definition required
  • Virtual only option–supplemental internet hotspot and training provided for participant
  • Listening training provided to research facilitators–this is required training for all research facilitators working with participants
  • Both customer and buildJUSTLY strongly believe in respecting this population and have agreed to minimum participant compensation and on-site experience (food, refreshments, payment of travel costs, COVID safety)
  • Add additional recruits at $799/person or Flex session support staff at $799/person

Your license also includes a training sponsorship to ensure that corporate user panels account for the vast diversity of our country's population.

Certified Partners

PCs for People
WWDD
Latin American Association logo
WMI logo

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